Wal-Mart Gets Emotional

As noted on Reuters, famed big-box retailer Wal-Mart is ditching their long-running slogan “Always Low Prices” and changing it to “Save Money. Live Better.” According to the article, “The new slogan comes as Wal-Mart is incorporating more of an emotional tone...

A New Way Of Looking At The Same Old Thing

Hats and feathers off to TravelNevada.com for their latest print campaign. By presenting what you expect from their brand (Elvis and showgirls) with what you don’t (the great outdoors), they reinforce their core competencies while they introduce new travel...

Believing??!!

If you think seeing is believing, you won’t believe this. It’s a little technical in the begining but your patience will be rewarded.
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