by Bruce Turkel | Jun 4, 2007 | Branding
Start whistling He’s Got The Whole World In His Hands” because with the introduction of the iPhone, convergence becomes ubiquitous. Watch these three ads and notice that Apple doesn’t talk about the quality of the phone, the size of the memory, the beauty of the...
by Bruce Turkel | Jun 1, 2007 | Branding
Smaller Shops Are Spending Less Time Building Ads and More Time Investing in Products and Business Concepts. VIA Advertising Age
by Bruce Turkel | Jun 1, 2007 | Branding
JWT Toronto reminds men that 92% of guys SAY they washed their hands but 34% were lying! More at washyourhands.tv
by Bruce Turkel | May 30, 2007 | Branding
The Geico cavemen have become popular enough they’ve become the subject of a show. NEW YORK (AP) — Some of the most creative thinking in television these days has nothing to do with comedy or drama. It’s about the commercials. Fueled by a growing...