BRUCE’s BLOG
Travel + YouTube = TrueTube?
As the marketing of travel and tourism continues to change, two...
Can Brands be Gay?
There’s no doubt that brands are badges, telling everyone who we are...
Hotels can run, but they can’t hide
You can credit the Internet for another major change in travel...
Watch Disney Use Price and Promotion to Squeeze its Rivals
VIA my brilliant friend Bob Wright in Orlando: "I feel lucky to be...
A Real Handbag
Did you know that the most valuable thing in a Tiffany's Jewelry...
Not The Same Old Bag
The Party’s Over (or is it just beginning?)
By now the entire advertising industry is buzzing with news of the...
What The Bloody Hell Were They Thinking?
Have you seen Australia's new tourism campaign -- So Where The...
Apple Defies Newtonian Physics
After 350 years of accepting that an apple will inevitably fall...
Democrats Are The New Cowboys
Call me cynical, but does anyone think it was just an accident that...
Purple is the Sincerest Form of Flattery
We sell Miami as the hippest, hottest, most fashion-conscious place...
Starbucks’ Schultz A Sham?
By now you've no doubt read about Howard Schultz's memo to...
Brain Darts (Part 3/3)
6. All Five Senses. Human beings are hard-wired to respond to visual...
Brain Darts (Part 2/3)
3. Make It Simple. How many times have you seen an ad and walked...
The 7 Points of Brain Darts (Part 1 of 3)
1. All About Them. Your consumer is your first priority. What do you...
The South’s First Sit- In
This is why TURKEL has the passionate, fiery spirit it is associated...
Can you handle the Truth? Part.2
When I’m not traveling around speaking on building great brands, I...
Can you handle the Truth? Part.1
You’re a speaker.You’ve put your hours in behind the dais, learned...