by Bruce Turkel | Jan 24, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video What’s Your Story? In the movie Amistad, John Quincy Adams, played by Anthony Hopkins, states that winning an argument or a lawsuit boils down to just one thing: “The side with the best story wins. So, what’s their story?” Eight-year-old...
by Bruce Turkel | Dec 6, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Fire your client. You know that one client you wish you didn’t have? The one who makes you cringe every time you pick up your ringing phone and see their name on the caller ID. The one who reminds you that nothing you do is ever right....
by Bruce Turkel | Nov 14, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Do You Want What You Say You Want? A friend of mine (let’s call her Lauren) runs a successful design firm in a large West Coast city. Lauren’s wife, a renowned physician, is a few years older and retired last year after enjoying the...
by Bruce Turkel | Sep 12, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video Was Jimmy Buffett’s Death Coincidental or Ironic? I ask because coincidence and irony are words people often mix up. Simply put, coincidence means the act or condition of coinciding. On the other hand, irony means using words to express...
by Bruce Turkel | Aug 30, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. What Do You Want? It was a good ten or twelve years ago, and I was late for a meeting. I was rushing through Coconut Grove from my office to meet with my client on the other end of town. It was a typical, beautifully warm Miami day, and I...