by Bruce Turkel | Nov 23, 2020 | All About Them, Bruce Turkel, Building Brand Value, Is That All There Is?, Uncategorized
Are you a consultant, a professional, a coach or a service provider who has had a client do something egregious that really pissed you off? If so, how did you respond? I’m writing this blog on November 23rd, which is the birthday of my long-time business partner and...
by Bruce Turkel | Nov 18, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Marketing & Advertising
There’s an old line in the classic car business worth thinking about: “Don’t buy the car, buy the seller. ” Its meaning should be obvious. And it is only becoming more important now thanks to emerging technologies and the Covid crisis. People are buying collector cars...
by Bruce Turkel | Nov 10, 2020 | All About Them, Bruce Turkel, Is That All There Is?, Uncategorized
People used to sit on the porch or in the parlor and play musical instruments. Today we just hit the “play” button on Apple Music or Spotify and listen to anything we want. People used to grow seasonally-appropriate fruits and vegetables in window boxes and backyard...
by Bruce Turkel | Nov 4, 2020 | Is That All There Is?, Uncategorized
Even though I try to keep these blog posts fresh, timely, and relevant, there is a lag time between when I write them and when you read them which sometimes makes that difficult. For example, the day I wrote this post, Daylight Savings Time hadn’t fallen forward yet....
by Bruce Turkel | Sep 15, 2020 | Branding, Building Brand Value
My father was a general contractor on Miami Beach in the 1960s. As innovative as my dad was, the business was still a rather analog affair. Supplies were delivered on flatbeds, building materials were inventoried on a clipboard, boards were nailed together by hand,...