by Bruce Turkel | Apr 25, 2018 | Branding, Marketing & Advertising
Somewhere around Y2K, I was introduced to Susan Ford Collins. When we first met, Susan gave me a copy of her latest book, The Joy of Success. Because I’m a little obsessed with reading, I dove right in and polished off the book in a weekend. It was well written and...
by Bruce Turkel | Apr 10, 2018 | Keynote speaking
I spend a lot of time speaking at corporate conferences and events. In 2018 alone I’ve already spoken in San Diego, Mexico, San Francisco (twice), Maui, New Orleans, Seattle, Naples, Miami, and Ft. Lauderdale. And this month I’m heading to Phoenix, Albuquerque, Amelia...
by Bruce Turkel | Apr 3, 2018 | Bruce Turkel, Marketing & Advertising
It’ll be on Instagram, Facebook, and Twitter.Listen. Did you hear it? The opening shot of the revolution was just fired. And most of us pretended the sound was business as usual. A few years ago, way way back in 2008, Dave Carroll had his guitar broken by United...
by Bruce Turkel | Mar 6, 2018 | Branding, Bruce Turkel, Keynote speaking, Leadership, Marketing & Advertising
Algorithms vs. Elbow Grease.If you pay attention to the news these days, you’ll start seeing more and more things happening which can be defined as the battle between algorithms and elbow grease. In many ways, I believe this conflict is becoming the defining...
by Bruce Turkel | Feb 6, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Are you stressed out how you’re going to add an effective digital strategy to your marketing mix? Are you wondering how valuable Facebook “likes” and tweets on Twitter are to your business? Is the alphabet soup of online acronyms — SEO, SEM, HTML, ROI — driving you...