by Bruce Turkel | Aug 24, 2020 | Advertising, All About Them, Branding, Branding Yourself, Is That All There Is
Do you think you’re smarter or more talented than the people around you? More to the point, do you think you’re smarter or more talented than you really are? If so, you’re not alone. The Dunning-Kruger Effect describes a specific cognitive bias that causes people to...
by Bruce Turkel | Jan 30, 2018 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
Recently my very successful speaker friend Bill Cates was invited to do a TED talk. Bill reached out to me to find out how I had enjoyed my TED experience and what specific recommendations I might have for him. After answering his questions, I directed him to my...
by Bruce Turkel | Jan 9, 2018 | Advertising, Branding, Crisis Management, Leadership, Speaker, Turkel
The Evolution of the Species.I have a very good friend who has a very specific business problem. Each time I spend time with them they talk about this issue. Each time they complain, they complain about this issue. And each time they do, they point out the same cause...
by Bruce Turkel | Jan 2, 2018 | Advertising, Branding, Bruce Turkel, Leadership, Speaker, Turkel
Retail purchases used to be made in bricks and mortar stores. Today, more and more sales are made online. Politicians and celebrities used to communicate with voters through press secretaries, publicists, and multi-level public relations. Today, more and more of them...
by Bruce Turkel | Dec 11, 2017 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
For months, we’ve been watching as high and mighty men in business, politics, and entertainment have been fired or forced to resign because of their reprehensible behavior with the women (and sometimes men) in their businesses and in their lives. The list includes...
