by Bruce Turkel | May 31, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Think about one picture in the most convincing ads you remember. Chances are your mind’s eye is picturing a very powerful image: Michael Jordan soaring through the air for Nike. A 911 speeding around a mountain pass for Porsche. A beautiful...
by Bruce Turkel | May 25, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. The Trouble with Our Misconceptions. When I was a kid, we had no misconceptions about what we should be doing. We spent almost every day in or near the water. We’d go to the beach to surf or skim board, fish off the bridges that connected...
by Bruce Turkel | Dec 28, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Recently a reader of mine sent me a link to an article with the note, “Hey Bruce, why don’t you write this good?” (Click HERE for the direct link or HERE for the Apple News link) The article they shared was from The New Yorker magazine and was titled, “Florida Woman...
by Bruce Turkel | Nov 16, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. A while back I was traveling with a friend. After some time together, he said something interesting: He said – “You talk to everyone. EVERYONE! And in almost every instance you give them honest and sincere compliments. When they walk...
by Bruce Turkel | Aug 30, 2021 | Uncategorized
Click HERE if you’d rather watch the video. It’s Thursday morning about 6:45 in Miami and I am soaking wet. Of course, my day didn’t start out this way. I met my running group at 5:45 this morning, right across the street from the University of Miami. We run at 5:45...