by Bruce Turkel | Aug 30, 2021 | Uncategorized
Click HERE if you’d rather watch the video. It’s Thursday morning about 6:45 in Miami and I am soaking wet. Of course, my day didn’t start out this way. I met my running group at 5:45 this morning, right across the street from the University of Miami. We run at 5:45...
by Bruce Turkel | Aug 24, 2021 | All About Them, Is That All There Is?, Leadership
Click HERE if you’d rather watch the video. I sincerely believe that the saying, “Is that all there is,” is the unspoken mantra, the zeitgeist, of everybody in the West who’s 45 years old or more. And maybe now with everything that’s going on, that age is...
by Bruce Turkel | Jun 2, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE if you’d rather watch the video. Think of a time when you felt 100% alive and undistracted – a time when you were really in the zone. Chances are that it was when you were completely focused in the moment on something external; someone on or something else...
by Bruce Turkel | May 25, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. According to Kerryn Higgs’ book, “Collision Course: Endless Growth on a Finite Planet”, the notion of humans as consumers first took shape before World War I, but became commonplace in America in the 1920s. For many,...
by Bruce Turkel | May 18, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. Years ago I was up in the Berkshires and saw Tom Rush play at an afternoon concert outside of Dalton, Massachusetts. Because it was an open air gig in a beautiful pasture, it was easy to talk with him...