by Bruce Turkel | Jul 6, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Are you familiar with Cargo Cults? These groups of islanders were first noted in the South Pacific after their contact with allied military forces during WWII. The concept of Cargo Cults explains the reactions that isolated, pre-industrial island cultures that...
by Bruce Turkel | Jun 29, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Click HERE if you’d rather watch the video. From a coaching client whom I’ve been helping with her business: “Dear Bruce, A few days ago I got a call from a potential client. They were referred by someone whose name I did not recognize. That person must have...
by Bruce Turkel | Oct 12, 2020 | Uncategorized
Last week I sent out an email titled, “One Quick Question for You,” that asked simply, “What’s the one thing that you’re most interested in improving in your business over the next 90 days?” As I wrote in my last blog, I botched the database link and so instead of...
by marketing.bruceturkel | Oct 2, 2019 | Branding
My friend and great keynote speaker Randy Gage turned me on to this article the other day: “University of Georgia football fans are taking their fandom to the next level ahead of a game between the Bulldogs and the Notre Dame Fighting Irish. Dill’s Food City, a...
by marketing.bruceturkel | Aug 14, 2019 | Branding, Bruce Turkel
Are you familiar with the psychological phenomenon called the Benjamin Franklin effect? It’s where a person who has already performed a favor for another person is more likely to do a second favor for the same person than if they had received a favor from that person....
