by Bruce Turkel | Aug 18, 2020 | Branding, Is That All There Is?, Marketing & Advertising
There are at least 301 words with 11 or fewer letters in the English language that contain the word SHIP. How do I know? I went to www.WordFind.com, typed in S H I P, and added up the results. Sure, you can probably come up with another one or two – I’m not suggesting...
by Bruce Turkel | May 20, 2020 | All About Them, Branding, Building Brand Value
When my kids were little and we’d go on road trips, sooner or later the whining would begin. “Are we there yet?” “I’m hungry.” “She touched me.” “I have to go to the bathroom.” No matter what I tried, I couldn’t get them to stop. Until one day we hit on an alternative...
by Bruce Turkel | Oct 11, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Trump and Samsung.By now you’ve probably heard the joke about Trump and Samsung: What do the Samsung Galaxy Note 7 and Donald Trump have in common? One overheats for no reason, spontaneously bursts into flames, and is creating a disastrous situation for its...
by Bruce Turkel | Jul 27, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Believe In Your BrandI’m sitting with a potential client who is building a nascent software company that might – or might not – be the next great discovery in his particular industry. The problem is Mr. Entrepreneur just got back from his investment road show and he’s...
by Bruce Turkel | Apr 13, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
You’d have to be living under a rock not to notice that the Catholic Church has gone through some cataclysmic shifts of late. From the horror of “pedophile priests” to Pope Francis’ refreshing reframe, the seemingly immovable institution has changed plenty. But...