by Bruce Turkel | May 4, 2007 | Uncategorized
Yesterday was an historic day for supporters of fair elections in Florida and our nation.The Florida State Legislature has passed a bill to reform Florida’s faulty voting system. Read the Miami Herald Article here As posted a few days ago here, Turkel partnered...
by Bruce Turkel | Apr 26, 2007 | Branding
In an interesting combination of advertising and social commentary, Nike has plunged bravely into the Don Imus controversey. Although the company takes the high road, it will be interesting to see what (if any) the response will be with consumers and throughout the...
by Bruce Turkel | Apr 24, 2007 | Uncategorized
If you care about how destinations market themselves, you’ll find this article from the Chicago Tribune very interesting. Of course, our Miami client is prominently featured. By Alfred Borcover Special to the Tribune Published April 15, 2007 With billions of...
by Bruce Turkel | Apr 24, 2007 | Branding
“Selling to a company IS different than selling to a consumer. But there are some fundamental principles all ads should follow.” We’ve been promoting the idea that B2B Advertising (Business-To-Business) is really C2C (Consumer-To-Consumer) for a long time. Now...
by Bruce Turkel | Mar 30, 2007 | Uncategorized
After 350 years of accepting that an apple will inevitably fall because of gravity, Steve Jobs has created his own theory. ABC News reports that Apple has now broken into the travel industry by negotiating deals with several airlines to make their planes “iPod...