by Bruce Turkel | May 21, 2018 | All About Them, Building Brand Value
Willy Walker walked purposefully to the center of the stage and addressed the 400 people in the audience.“Late last night I wandered through the hotel lobby. A maintenance engineer asked me if I needed help and I told him I was looking for the gym. Instead of just...
by Bruce Turkel | Feb 20, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
I’ve had some wonderful speaking opportunities in wonderful places. In the past few weeks I’ve been to Chicago, Naples, San Diego, Mexico, San Francisco, Maui, and New Orleans. And this week I’m lucky enough to speak in my own hometown – Miami. All that travel meant a...
by Bruce Turkel | Feb 6, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Are you stressed out how you’re going to add an effective digital strategy to your marketing mix? Are you wondering how valuable Facebook “likes” and tweets on Twitter are to your business? Is the alphabet soup of online acronyms — SEO, SEM, HTML, ROI — driving you...
by Bruce Turkel | Oct 3, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
60 Minute’s curmudgeon, Andy Rooney, used to begin his rants with, “Did you ever wonder…?” Rooney would then go on to excoriate whatever or whomever was bothering him that week. Sometimes Rooney’s screeds made me laugh and sometimes they made me mad. But Rooney’s...
by Bruce Turkel | Jun 6, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
You Can do Anything. For a couple years now I’ve been writing about how the world has changed while you and I were sleeping. I’ve written about how social media put the power of the media in the hands of each one of us. I’ve blogged about how the handheld video...