by Bruce Turkel | Mar 30, 2007 | Branding, Bruce Turkel, Marketing & Advertising
Have you seen Australia’s new tourism campaign — So Where The Bloody Hell Are You? If you live in Dubai, Singapore or Canada you probably won’t. That’s because those countries censored the ad for three different reasons. Canada doesn’t...
by Bruce Turkel | Mar 30, 2007 | Uncategorized
After 350 years of accepting that an apple will inevitably fall because of gravity, Steve Jobs has created his own theory. ABC News reports that Apple has now broken into the travel industry by negotiating deals with several airlines to make their planes “iPod...
by Bruce Turkel | Mar 28, 2007 | Uncategorized
Call me cynical, but does anyone think it was just an accident that a Democratic senator’s aide was arrested for carrying a weapon? After all, if polls show that Democrats are finally catching up to Republicans on safety and security issues, what could be better than...
by Bruce Turkel | Mar 21, 2007 | Branding, Marketing & Advertising
We sell Miami as the hippest, hottest, most fashion-conscious place in the world, using beautiful models dressed in beyond trendy fashions enjoying themselves in a variety of uniquely Miami settings. And it works — over the last three years Smith Travel has...
by Bruce Turkel | Mar 6, 2007 | Branding, Marketing & Advertising
By now you’ve no doubt read about Howard Schultz’s memo to Starbucks’ management bemoaning the loss of the “Starbucks’ experience.” It’s been in Forbes, BusinessWeek, on CNN and all over the blogesphere. It seems as if...
