by Bruce Turkel | Jun 9, 2020 | All About Them, Branding, Bruce Turkel
Joni Mitchell summed up today’s zeitgeist in her 1970’s release, “Big Yellow Taxi.” “Don’t it always seem to go that you don’t know what you got ‘til it’s gone?” 25 years later when she was being interviewed by journalist Robert Hilburn, Mitchell explained it this...
by Bruce Turkel | Jun 1, 2020 | All About Them, Branding
The Responsibility of Privilege. When I go for a jog early in the morning and a police car slows down behind me, I assume they are either being courteous or looking out for my safety. That’s white privilege. When I check into a hotel in a strange city, I never worry...
by Bruce Turkel | May 26, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value
Surprises From The MasterMind About ten years ago I heard about a MasterMind that was being created for what I’m calling the “superstar speakers.” It was put together by the top seven or eight money-makers in my industry. I wanted into that club. Badly. Or so I...
by Bruce Turkel | May 20, 2020 | All About Them, Branding, Building Brand Value
When my kids were little and we’d go on road trips, sooner or later the whining would begin. “Are we there yet?” “I’m hungry.” “She touched me.” “I have to go to the bathroom.” No matter what I tried, I couldn’t get them to stop. Until one day we hit on an alternative...
by Bruce Turkel | May 17, 2020 | All About Them, Building Brand Value
https://youtu.be/pYDer6u-iy8