You probably know Matt Groening as the wildly successful creator of The Simpsons. The show is the longest-running primetime series in US and has won 32 Emmy Awards, ten in the category of Outstanding Animated Program alone. What’s more, its record 636 episodes...
I love the holidays. That’s probably not such a unique statement. You probably love the holidays, too. Maybe you love holidays for the traditions, maybe for the food. Maybe you love the gifts, or the reassuring rituals. Perhaps you have a religious or spiritual...
For the past 700-something newsletters we’ve shared, I have tried to focus on who your customer is. Today I’d like to talk about something even more important — who your customer isn’t. In David Mamet’s Glengarry Glen Ross, people who are not your clients are...
There’s an old line in the classic car business worth thinking about: “Don’t buy the car, buy the seller. ” Its meaning should be obvious. And it is only becoming more important now thanks to emerging technologies and the Covid crisis. People are buying collector cars...
My friend Will told me a great story the other day… After college Will ended up in the entertainment business. He lived his life on the road managing famous bands. He grew his business into the largest tour management company in the country. Will’s roommate in college...
Once upon a time there was a person named ______________. Let’s call them “Hero.” Hero made a good living as a ______________. And things were going really ______________. Then, all of a sudden and without warning, ______________ happened. And Hero discovered that...
