by Bruce Turkel | Dec 1, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Interest Follows Investment. Almost everyone understands that interest follows investment. “It takes money to make money,” they say. “One thing’s sure and nothing’s surer. The rich get richer and the poor get babies,” they say. Either way the message is clear –...
by Bruce Turkel | Nov 24, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
This is a rant on the presentation of creativity and how it’s received by people who are not in the business of looking at new ideas. If you resemble any of these remarks—and you’ve sat with me lately—I’m sorry. It’s not you. It’s me. I WANT SOMETHING NO ONE’S EVER...
by Bruce Turkel | Nov 18, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we were all shocked and horrified by the tragic news coming out of France — almost 150 innocent people killed during four different coordinated terrorist attacks throughout Paris. Just days earlier a suicide bomber detonated their vest in a café in Lebanon,...
by Bruce Turkel | Nov 9, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
By now you’ve probably seen the Emirates video. In it Jetman Dubai pilots Yves Rossy and Vince Reffet fly alongside an Emirates A380 airliner. If you haven’t watched the Emirates video yet, click HERE. It’s exciting and dramatic. In fact, it’s so good it looks fake....
by Bruce Turkel | Nov 2, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you remember the first time you ate sushi? I’m not talking about after the Japanese cuisine became a common choice in cities and suburbs but when sushi was still an oddity in the US and you were still a bit squeamish. “What??!! Eat uncooked fish? Me? Are you...
by Bruce Turkel | Oct 26, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When the little swimmer’s head ducked under the waves and didn’t pop right back up his grandmother started running towards the lifeguard station screaming, “My grandson’s drowning, my grandson’s drowning. Help! HELP!!” The strapping lifeguard scanned the ocean with...
