by Bruce Turkel | Dec 19, 2018 | All About Them, Branding, Bruce Turkel
An oxymoron is defined as a contradiction in terms. In other words, an oxymoron is a figure of speech in which two opposite ideas are joined to create an effect. Perhaps you’ve noticed oxymorons such as cruel kindness, living death, reality television, non-dairy...
by Bruce Turkel | Dec 12, 2018 | All About Them, Bruce Turkel
Recently I was interviewed by author and business growth specialist Jeff Blackman. I thought you’d enjoy reading the interview. Bruce Turkel sees things from a fascinating perspective. And it’s not because he stands six-foot-four. Instead, it’s...
by Bruce Turkel | Dec 5, 2018 | Branding, Bruce Turkel
Seven brutal hours into the negotiation, the people facing each other in the law firm conference room are only $100,000 apart. The plaintiff’s attorneys had demanded three-quarters of a million dollars. The defense attorneys had insisted the case wasn’t...