by Bruce Turkel | Jun 13, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Motivation – Do You Know Yours? We’ve spent a lot of time talking about brands and how to build them. What I’m finding is that in order to create a good brand for our clients, we find it important to understand their brand motivation. In other words, why do so...
by Bruce Turkel | Jun 7, 2016 | Uncategorized
How My Brand Can Help Your Brand I’ve got some great news for both of us. My fifth book, All About Them, is on press and will officially release on August 16 from Da Capo Press. YOU are a big part of this book which is why I’m sharing the news with you on my blog. All...
by Bruce Turkel | Apr 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Building The keynote speech to the realtors’ association went very well. We reviewed brand building from the 50,000-foot view and covered the seven critical points to building a compelling brand. Near the end of my talk I invited the audience to continue with me...
by Bruce Turkel | Jul 21, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Frank Kiick was one of the best-dressed men I ever met. His shirts and suits were always immaculate and precisely tailored to fit his lanky frame. His beard was perfectly trimmed and he always got his accessories – tie, cufflinks, watch, shoes – just right. So imagine...
by Bruce Turkel | May 26, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When I was a kid growing up on Miami Beach, the public service announcements we saw regularly were about the evils of littering and the dangers of silos and rock pits. Because of the constant brainwashing I received, I am a virulent anti-litterer. So much so that when...
