by Bruce Turkel | Aug 4, 2020 | All About Them, Branding, Building Brand Value, Marketing & Advertising
You know the old joke: How do you get to Carnegie Hall? Practice, man, practice. Here’s today’s version: How do you write a book? Write, man, write. At least once a week someone asks my advice about writing a book. The conversation usually goes something...
by Bruce Turkel | Sep 13, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
First an admission with some very strange timing: Anthony Iannarino wrote a new book that you simply have to read. Why is the timing strange for this recommendation? Because as you’ve no doubt seen, I’ve spent the last few weeks incessantly promoting my...
by Bruce Turkel | Aug 29, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Selling Books.Selling books has gone from “If you build it they will come,” to “If you write it, will they come?” It used to be that if you wrote a book people would read it. After all, there weren’t that many books out there to begin with and there...
by Bruce Turkel | Aug 23, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
How do you get a Bestseller? How do you get to Carnegie Hall? Practice, man, practice. How do you get a bestseller? Sell a lot of books. I want to remind you that my newest book — All About Them — is available for preorder. If you order right now you will get great...
by Bruce Turkel | Aug 16, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Bestseller. How-To Guide.I asked a good buddy who’s got a New York Times bestseller what I needed to do to get on the bestseller list. He grabbed me by both shoulders and looked soulfully into my eyes. “Most of all,” he said dramatically, “write a better book.”...
