by Bruce Turkel | May 25, 2021 | Advertising, All About Them, Branding, Branding Yourself, Bruce Turkel, Building Brand Value, Coronavirus, Crisis Management, Your Purpose
Click HERE if you’d rather watch the video. According to Kerryn Higgs’ book, “Collision Course: Endless Growth on a Finite Planet”, the notion of humans as consumers first took shape before World War I, but became commonplace in America in the 1920s. For many,...
by Bruce Turkel | May 18, 2021 | Advertising, All About Them, Branding, Branding Yourself, Bruce Turkel, Building Brand Value, Coronavirus, Crisis Management
Click HERE if you’d rather watch the video. Years ago I was up in the Berkshires and saw Tom Rush play at an afternoon concert outside of Dalton, Massachusetts. Because it was an open air gig in a beautiful pasture, it was easy to talk with him...
by Bruce Turkel | May 10, 2021 | Advertising, All About Them, Branding, Branding Yourself, Bruce Turkel, Building Brand Value, Coronavirus, Crisis Management
Click HERE if you’d rather watch the video. Are you fully vaxxed yet? Now that more than 30% of American adults have been fully vaccinated, life here slowly seems to be returning to some semblance of normal. Restaurants are filling up, people are...