by Bruce Turkel | Jun 22, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
When Did LARPing Become a Lifestyle? Why luxury brands, social media, and identity signaling have turned aspiration into a form of live action role playing. Click HERE to watch: When Did LARPing Become Lifestyle? Until recently, I only thought of LARPing as something...
by Bruce Turkel | Jun 16, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Most Powerful Customer Service Upgrade Might Be a Text Message How Humanized Customer Service Builds Trust, Improves Customer Experience, and Makes AI Feel More Personal Click HERE to watch: The Most Powerful Upgrade Might Be a Simple Customer Service Text...
by Bruce Turkel | Jun 9, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Messaging for Democrats, Comedians, and Brands Why plain language builds trust, why jargon creates distance, and why audiences respond to messaging that sounds human. Click HERE to watch: Messaging for Democrats, Comedians, and Brands I recently read a piece in...
by Bruce Turkel | Jun 2, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Ferrari’s New Luce Proves That Innovation Is Not a Popularity Contest Why breakthrough ideas rarely win immediate approval. Click HERE to watch: Ferrari’s New Luce Proves Innovation Is Not a Popularity Contest Why breakthrough ideas rarely win immediate approval...
by Bruce Turkel | May 26, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
This Ad Sucks: Why Criticizing Customers Never Works Why proving you’re right can destroy trust, reduce value, and cost you business. Click HERE to watch: You can be right and still lose. In fact, in business, knowing you’re right is often one of the easiest ways to...
