
by Bruce Turkel | Feb 2, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Cost of the Hidden Cost Nobody Warns You About. Why payment friction, surprise fees, and broken processes quietly drive customers away. Click HERE to watch: Payment Friction and The Cost of the Hidden Cost Nobody Warns You About Most businesses believe their...

by Bruce Turkel | Jan 26, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How Open Information Changed the Real Estate Business Forever. Why access to data stopped being an advantage, and what we must do now. Click HERE to watch: How Open Information Changed the Real Estate Business Forever The real estate industry changed drastically the...

by Bruce Turkel | Jan 21, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Don’t Follow Your Passion. Be Passionate About What You Do. Why purpose, usefulness, and value matter more than loving your work Click HERE to watch: “Don’t Follow Your Passion. Be Passionate About What You Do.” That idea makes people uncomfortable because it sounds...

by Bruce Turkel | Jan 14, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How Trend Marketing Can Undermine Trust and Public Health. The iodized salt backlash and the brand lesson every leader must understand. Click HERE to watch: How Trend Marketing Can Undermine Trust and Public Health The iodized salt backlash and the brand lesson every...

by Bruce Turkel | Jan 6, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Bad design vs good design. Why we notice the bad stuff but not the good. A hotel shower explains how great design removes friction Click HERE to watch: Good design is supposed to make your life easier, but when we think about bad design vs good design, most of the...