by Bruce Turkel | Nov 2, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you remember the first time you ate sushi? I’m not talking about after the Japanese cuisine became a common choice in cities and suburbs but when sushi was still an oddity in the US and you were still a bit squeamish. “What??!! Eat uncooked fish? Me? Are you...
by Bruce Turkel | Aug 11, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
There was once a store in your neighborhood with the name Strictly Tennis. Everyone knew what Strictly Tennis did and what they sold. But then enough kids started playing soccer that the owners decided to also carry cleats and jerseys and changed their name to...
by Bruce Turkel | Mar 24, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last weekend Gloria and I were in the right place at the right time when we went up to Washington DC to celebrate our 29th wedding anniversary. Our daughter came down on her spring break and our son had just moved to Washington to find a job in the political arena so...
by Bruce Turkel | Oct 26, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we talked about disruptors. This week we’ve got a great example of disruption called Babyfonics Genius. And if you have a child or grandchild who’s learning to read, you’ll really enjoy this post.New mother Heidi Dobbs was busy teaching her pre-school...
by Bruce Turkel | May 5, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Walking into a meeting, church or synagogue, or maybe a theater, I’m sure you reach into your pocket and turn off the volume on your phone. But because not everyone is as thoughtful and considerate as you, a phone invariably rings during the presentation. Sadly,...