by Bruce Turkel | Feb 10, 2020 | Leadership
Accounting for Accountability Just about a year ago, my daughter Aliana relocated from Washington DC to Los Angeles. I had recently sold my business and had newly minted free time on my hands. Plus, I had a great keynote speaker gig scheduled in Anaheim, California,...
by Bruce Turkel | Feb 6, 2020 | Uncategorized
Troy Hazard drew an XY coordinate diagram on the flip chart in bold, black Magic Marker. He pointed to the lines as he explained the concept of value exchange. Troy was showing his audience of potential public speakers how to price their services and successfully...
by marketing.bruceturkel | Jan 29, 2020 | Bruce Turkel, Building Brand Value, Marketing & Advertising
Up on stage as the opening keynote speaker, I explained to my audience why their efforts branding their businesses by promoting the functions of what they sell or what they do was ineffectual. Instead, I suggested they should spend their time establishing an emotional...
by marketing.bruceturkel | Jan 15, 2020 | Branding, Bruce Turkel, Building Brand Value
My good buddy Tom Todoroff is one of the leading acting and best keynote speaker coaches in the world. Even though I have no evidence to confirm my hunch, I’m pretty sure that Michael Douglas’ character on the Kominsky Method is based, pretty accurately, on Tom’s...
