by Bruce Turkel | Dec 26, 2018 | Branding, Building Brand Value
Want to know how to ask for money? Pull off any expressway and down onto any exit ramp in any big city in America and you’ll probably have this same experience: As you slow down on the exit ramp, you’ll see a man or woman in soiled clothes and filthy sneakers standing...
by Bruce Turkel | Jan 26, 2015 | Uncategorized
Want to know how to ask for money? Pull off any expressway and down onto any exit ramp in any big city in America and you’ll probably have the same experience: There will be a man or woman dressed in soiled clothes and filthy sneakers standing at the red light hoping...
by Bruce Turkel | Feb 25, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
What the heck’s going on in the world of brands? If you haven’t been paying attention lately, lots of great companies are suffering significant headaches dealing with the body blows their brand images are taking almost every single week. Look at Nike, the sportswear...
by Bruce Turkel | Sep 13, 2011 | Uncategorized
What does Kim Kardashian have that you and I ain’t got? Before you hit me with a snide, “go look in the mirror, Brucie boy,” I’ll sweeten the pot. What’s Donny Deutsch got? How about Thomas Friedman? Piers Morgan? Paris Hilton? What do they have that we don’t? Are...
by Bruce Turkel | Dec 20, 2010 | Uncategorized
Depending on when you started reading this blog it may or may not be obvious to you that it’s an experimental and constantly evolving work-in-progress. When I started the blog in August of ‘06, I had no idea what I was doing. I knew that I wanted to begin a dialog and...