by Bruce Turkel | Jun 18, 2008 | Marketing & Advertising, Uncategorized
TURKEL’s new Miami campaign was featured on the front page of the Miami Herald recently. And although the story was brilliantly written by Doug Hanks, we thought we’d share some of the insight that made the campaign possible. Miami’s new positioning...
by Bruce Turkel | Apr 1, 2008 | Uncategorized
By guest blogger: Jennifer Patterson, AdWeek There was a time at the agency when the floor squished as you walked from reception into the kitchen. The squish eventually migrated from reception to one of the offices and soon became a sort of character in the office....
by Bruce Turkel | Mar 24, 2008 | Branding
Lots of advertising agencies talk about being courageous. And some even say they’re looking for courageous clients. With that in mind, here’s a salute to Todd David, CEO of LifeLock. Todd’s company provides online protection against identity theft....
by Bruce Turkel | Mar 24, 2008 | Uncategorized
By Jack Neff, Advertising Age Published: March 24, 2008 BATAVIA, Ohio — The massive bailout of Bear Stearns from the brink of bankruptcy could be the first of many financial rescues needed. Despite double-digit plunges, U.S. housing is still overpriced by...
by Bruce Turkel | Mar 24, 2008 | Uncategorized
By Jayne Clark, USA TODAY
Here’s a dining concept that’ll make your head — if not your stomach — spin: It’s dinner at a table suspended 165 feet in the air with chairs that swivel 180 degrees.
Dubbed Dinner in the Sky, the attraction is making its...