What Was So Damn Important Anyway?

My friend and client, Juan, went on a holiday a couple of months ago. Juan's from a small town in the Pyrenees, just outside of Barcelona, and he was going back home with his wife and kids for a two-week vacation. Unfortunately, it turned out to only be a one-week...

Spain Is Not Uganda

During the negotiations on the terms of Spain's bailout, Spanish Prime Minister Mariano Rajoy sent a text to his finance minister. Encouraging the minister to be a tough negotiator, Rajoy wrote: “We're the number four power in Europe. Spain is not Uganda.” Of course,...

The Real Value of Tourism

I spend a lot of time working in the tourism industry so I think about it a lot. But for the past couple weeks my wife and I have been traveling throughout northern Spain and I've been living tourism as well. Because travel is such a normal part of our everyday lives,...

Opportunity!!

Outside England's Bristol Zoo there is a parking lot for 150 cars and eight buses. For 25 years, its parking fees were managed by a very pleasant attendant. The fees were £1 for cars ($1.40), £5 for busses (about $7). Then one day, after 25 solid years of never...
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