TV networks getting sneakier about commercials

The Geico cavemen have become popular enough they’ve become the subject of a show. NEW YORK (AP) — Some of the most creative thinking in television these days has nothing to do with comedy or drama. It’s about the commercials. Fueled by a growing...

Branding Destinations

It’s no secret to anyone who knows our work that we spend a lot of our time branding destinations. To date we’ve worked for El Salvador, The Alabama Gulf Coast, The Mississippi Gulfcoast, and more famously Kissimmee and Miami.A few weeks ago I wrote about...

What’s Second Life All About, Anyway?

Since I’ve posted the stories about Costa Cruise Lines introducing their latest ship online, so many people have asked me about Second Life that I thought an explanation was in order. My brother Doug turned me on to a great intro article Entrepreneur.com just...
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