by Bruce Turkel | Jan 31, 2008 | Building Brand Value
As you may know, I spend a lot of my time traveling the world speaking on building brand value and creativity. I also teach presentation skills and help people with their own presentations. So I’m always watching great speakers and looking for tips and...
by Bruce Turkel | Dec 11, 2007 | Building Brand Value
Thanks to Google Alerts, I found this great review of my book, Building Brand Value, on the Beyond Madison Avenue blog. Because I believe in always celebrating the good stuff, I thought a quick blog post was in order. Thanks for indulging me! And thanks for the great...
by Bruce Turkel | Nov 29, 2007 | Building Brand Value
Surprised by the results? The Knowland Group recently released this study, and you can read more about it here. Really talks to our concept of Building Brand Value, doesn’t it, where a destination is more desirable because of its brand name.
