by Bruce Turkel | Jan 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. About two thirds of the way through facilitating a brand ideation session for a client in Tampa, I asked the people around the table what they thought we should call their new service? The woman on my left almost leapt out of her seat....
by Bruce Turkel | Nov 30, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. If you’re like most people I know, this month feels a whole lot different than the last 20 or so months, doesn’t it? Businesses are reopening. People are heading out on vacations. Clients are suddenly interested in talking again....
by Bruce Turkel | Aug 11, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
It happens every time I start to promote a new book. Lots of people respond to my blog posts asking NOT about the new project, but about how they can write a book of their own. Usually their questions about how to do it start with an email explaining that the...
by Bruce Turkel | Jul 27, 2021 | All About Them, Is That All There Is?, Leadership
Last week I told you a little bit about the new book I’m writing. The book is mostly done. I submitted nearly 400 typewritten pages to my editor about two months ago. He very quickly informed me that 400 pages would equal a ±700-page volume and that nobody would...
by Bruce Turkel | Mar 1, 2021 | Branding, Building Brand Value, Is That All There Is?, Leadership
Bob Dylan’s career has spanned more than 60 years. From 1962’s eponymous album, Bob Dylan to 2020’s Best of the Bootleg Series, Wikipedia says Dylan has released 39 studio albums, 95 singles, 26 notable extended plays, 52 music videos, 12 live albums, 15 volumes of...
