by Bruce Turkel | Sep 20, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Wrong Way to use Social Media in a Crisis From The New York Times, 09/13/17: “HOLLYWOOD, Fla. — The first patient was rushed into the emergency room of Memorial Regional Hospital around 3 a.m. on Wednesday, escaping a nursing home that had lost air-conditioning in...
by Bruce Turkel | May 22, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Key To Building Your Brand. “I blew out my flip flop, Stepped on a pop top; Cut my heel, had to cruise on back home.” Those aren’t just some of the lyrics to Jimmy Buffett’s 1977 song Margaritaville. They contain the secret message to his stellar success in music...
by Bruce Turkel | Oct 31, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Midcentury Modern is More Popular Than Ever.Midcentury modern is a style of architecture, interior design, and product and graphic design that was created from roughly 1933 to 1965. Its development was the work of architects and designers including George Nelson, Eero...
by Bruce Turkel | Aug 16, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Bestseller. How-To Guide.I asked a good buddy who’s got a New York Times bestseller what I needed to do to get on the bestseller list. He grabbed me by both shoulders and looked soulfully into my eyes. “Most of all,” he said dramatically, “write a better book.” “Sure...
by Bruce Turkel | Jul 11, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Ashley Madison on Branding Adultery From last Wednesday’s New York Times: “Ashley Madison, a service that claims to facilitate extramarital affairs, has been in repair mode since last summer, when hackers exposed information attached to more that 30 million accounts...