by Bruce Turkel | Jul 9, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
With summer finally showing its sweaty face, those of us who live in Florida are starting to hear about hurricanes again. Just this morning I heard about one of the first named storms of the year — Chantal — which is swirling its way out of Barbados and up towards the...
by Bruce Turkel | Jun 8, 2013 | Uncategorized
In the seven or so years I've published this blog I don't think I've presented a guest author before. But this Miami Herald article is so wonderful and inspirational that I just had to share. I hope you enjoy it as much as I did. For complete transparency, you should...
by Bruce Turkel | Nov 26, 2012 | Branding
Your kids cannot tell time. Did you know that? Really, they can't tell time. Don't believe me? Test them sometime. Wait until you're in a room with an analog clock and a teenager or twenty-something. Tell them they can't look at their phone and then ask them the time....
by Bruce Turkel | Apr 4, 2012 | Uncategorized
Creative designer David Kustin was sitting comfortably behind a steaming cup of coffee at our conference table. He was starting to tell me about his background and how he got into the branding business. “I'm a South Florida native,” he said. (I'm a South Florida...
by Bruce Turkel | Nov 15, 2011 | Uncategorized
Last week we talked about people and companies who have botched their brands, such as Toyota, Lightsquared, and Herman Cain, and companies who managed crises superbly, including Tylenol and Ferrari (TurkelTalks: They Never Even Saw It Coming). But who knew that an...