by Bruce Turkel | Sep 28, 2020 | Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Friends invited us to join them for dinner at their sailing club the other night. Thanks to Coronavirus, the restaurant isn’t open but they’re allowed to bring in food. So we were able to sit by the water and enjoy delicious take-out Thai food while we watched the...
by Bruce Turkel | Jun 23, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value
Don’t Race What You Can’t Replace. When I was in my early 30s, I was finally able to buy my first Porsche Carrera. Before you think I’m showing off, it was a used 911 and the culmination of a lifelong obsession I inherited from my father. And before you think it was a...
by Bruce Turkel | Feb 25, 2020 | Keynote speaking
In the New York Times article “My Piece of the American Id” the author poignantly points out the way she’s been mistreated as a black woman in the United States. As the author says, “Like all people of color, I’ve been on the receiving end of racial microaggressions...
by marketing.bruceturkel | Sep 4, 2019 | Building Brand Value
Minutes after I walk on stage as a keynote speaker presenting on brand building, I reach into my pocket and pull out a little harmonica. After a quick introduction, I play “Minuet in G” by Johann Sebastian Bach. Once I confirm that everybody recognizes the tune...