by Bruce Turkel | Apr 15, 2020 | Uncategorized
Don't Watch That, Watch This. Marketing in the Days of Coronavirus. We think the movie Babe did it. Because when our daughter Ali was only eight-years old she announced that she wouldn't eat anything if it meant killing animals. And at sixteen she became a committed...
by marketing.bruceturkel | Mar 20, 2019 | Building Brand Value
Last week I received an email from my friend Randy. Over time I've been helping Randy with his business: “Hey Bruce, I got a call from a potential client yesterday. He had been referred by someone I didn't recognize. That person must have known of me thanks to my...
by Bruce Turkel | Aug 20, 2012 | Branding
Take a look at Mazda's logo. Notice anything strange? How about that all the letters are lower case except the D which is upper case (the Z could be either upper or lower case). Is that a good use of designer license or is it lazy typography? Does it matter? How about...
by Bruce Turkel | Dec 5, 2011 | Uncategorized
The other day Patrick sent an email suggesting that I link my blog email titles to my actual blog at https://www.turkeltalks.com . That way, readers could add the posts they're interested in to their InstaPaper accounts and read them at their leisure. Post my blog to...
by Bruce Turkel | Aug 24, 2011 | Uncategorized
How do you feel about typos? I hate ‘em. The few times I've discovered mistakes in my blog posts (or worse, when you've discovered a typo and called me on it) I die the death by a thousand cuts. Humiliating and eternally painful, typos are the shorthand indications of...
