BRUCE’s BLOG
North Face Has Shown Us The Way
Walking through a park the other day I noticed a man strolling in...
The Power of Patterns
Sometimes a thing looks like both the component parts that make up...
Why I Never Check Luggage
There are a lot of reasons why I don’t ever check my bags when I get...
A Picture is Worth a Thousand Words
Whenever I park my bicycle, I’m careful to lock it securely to a...
People Don’t Know What They Want
A lot of people don’t know what they want, what their goals and...
Monday Marketing Minutes – Make Sure That Your Brand Says What You Mean It to Say
https://youtu.be/7TbOF7aAUIo
Who’s Advertising To Whom?
Ralph Lauren is a billionaire. That’s billionaire with a B. And...
Monday Marketing Minutes – The Key to Communicating Your Brand
https://youtu.be/uQX8mHDzF00
Forget Big Data. Think Small.
I love old Porsches. I’m partial to air-cooled 911s but I find...
Monday Marketing Minutes – Build Your Brand and Make It All About Them
https://www.youtube.com/watch?v=zbRzeoXBVuY&feature=youtu.be
Being True to Yourself VS. Being Successful
Jogging on the boardwalk in Venice Beach was hot and sweaty work....
Monday Marketing Minutes – It’s All About Authentic Truth
https://www.youtube.com/watch?v=2o0igv_yWNE&feature=youtu.be
The Gift of Menopause
Last week there was an article in The New York Times by contributing...
Monday Marketing Minutes – Think About Your Customers – Make It All About Them
https://www.youtube.com/watch?v=Q8boibYGMtE
How Has Texting Changed Your Life?
5:30 in the morning used to be a good time to jog. Even during the...
Monday Marketing Minutes – Create Connections and Increase Your Brand Awareness
https://www.youtube.com/watch?v=X4TThLlKSkQ
All About Them
It’s not the most attractive image, I know. But I got up from the...
Monday Marketing Minutes – How to Turn a Liability into an Asset
https://www.youtube.com/watch?v=iSQgjYNWdWQ&feature=youtu.be