by Bruce Turkel | Dec 10, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch — Work-Life Balance is Hogwash: Why Priorities Matter More Than Balance. The Perception of Work-Life Balance: A Personal Story When my son was little, my wife got a call from his teacher. The teacher felt very concerned and wanted to schedule a...
by Bruce Turkel | Dec 3, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch — Jaguar‘s Bold Rebrand: Navigating Controversy and Reinvention Jaguar released a new advertising campaign and logo last week, sparking the Jaguar rebrand controversy. The Jaguar rebrand controversy has generated significant buzz,...
by Bruce Turkel | Jun 7, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Magnus Walker Last week I enjoyed a uniquely wonderful experience with Magnus Walker. Thanks to her photography business, my daughter Aliana struck up a friendship with Magnus and Hannah Elliott when she worked on a project at their...
by Bruce Turkel | May 31, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Think about one picture in the most convincing ads you remember. Chances are your mind’s eye is picturing a very powerful image: Michael Jordan soaring through the air for Nike. A 911 speeding around a mountain pass for Porsche. A...
by Bruce Turkel | May 25, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. According to Kerryn Higgs’ book, “Collision Course: Endless Growth on a Finite Planet”, the notion of humans as consumers first took shape before World War I, but became commonplace in America in the 1920s. For...
