by marketing.bruceturkel | Sep 25, 2019 | Branding
The one hour, time-certain meeting convened at 10:00 AM. It’s 11:45 and we’re only about halfway through the agenda. The enormous conference table is completely surrounded, and even more people fill the folding chairs around the walls. A DOT engineer is...
by marketing.bruceturkel | Sep 18, 2019 | Building Brand Value
My friend Carlos Oramas, CEO of the Gems Group, took a weekend off to spend time with his 10-year old daughter. Carlos and some friends went on a father-daughter cruise on a Royal Caribbean (RCCL) ship. His plan was to enjoy the amenities and the open sea, and to...
by marketing.bruceturkel | Sep 11, 2019 | Uncategorized
I write this blog for three reasons: To create and maintain relationships with you and everyone who reads what I write, To stay top-of-mind and create opportunities, and To paraphrase John Lee Hooker’s Boogie Chillen’: “I gotta let that boy boogie-woogie,...
by marketing.bruceturkel | Sep 4, 2019 | Building Brand Value
Minutes after I walk on stage as a keynote speaker presenting on brand building, I reach into my pocket and pull out a little harmonica. After a quick introduction, I play “Minuet in G” by Johann Sebastian Bach. Once I confirm that everybody recognizes the tune...
by marketing.bruceturkel | Aug 28, 2019 | Building Brand Value
My friend Naomi owns my favorite breakfast spot — the Madruga Bakery in Coral Gables, right across the street from the University of Miami. The best croissants in the world The Madruga Bakery serves the best croissants I’ve ever tasted, including ones I’ve...
