by Bruce Turkel | Jul 29, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Stop Teaching Calculus to Canaries: Simplify Your Sales Message to Sell More Why Over-Explaining Kills Sales, and How to Craft Messaging That Closes Deals Click HERE to watch: Why Over-Explaining is Costing You Sales: How to Simplify Your Message and Win More Deals...
by Bruce Turkel | Jul 22, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Arrogance Has No ROI: Why Great Brands Always Invite Conversation Silencing feedback might feel safe, but it kills trust, engagement, and long-term brand value. Here’s why dialogue drives real ROI. Click HERE to watch: Here’s one of the most essential branding lessons...
by Bruce Turkel | Jul 15, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
What a Poodle Can Teach You About Branding Why Purpose, Not Polish, Builds a Brand That Lasts Click HERE to watch: What Lesson Can a Poodle Teach You About Your Brand’s Purpose? We tend to see poodles as pampered, froufrou show dogs. Fluffy topknots. Pom-pom...
by Bruce Turkel | Jul 8, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How Led Zeppelin Can Teach Your Brand to Rock. What Zeppelin’s Blues Roots Reveal About Brand Reinvention and Relevance Click HERE to watch: The Branding Lesson Hiding in a Harmonica Riff A friend texted me late one night: “Check out Led Zeppelin’s ‘Nobody’s Fault But...
by Bruce Turkel | May 27, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Never Show a Fool Half Work. Selling the Vision. Why Selling the Vision Beats Showing the Finish — in Branding, Real Estate, and Beyond Click HERE to watch: Selling the Vision. The Lesson My Father Taught Me My father used to say, “Never show a fool half work.” He...
by Bruce Turkel | May 13, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Is Your Leadership Building a Palace or a Circus? Discover how your messaging strategy, behavior, and self-awareness shape your team and determine your leadership legacy. Click HERE to watch: Is Your Leadership Building a Palace or a Circus? Discover how your...