BRUCE’s BLOG
Monday Marketing Minutes – How Have You Converted Your Business?
https://youtu.be/4xnNCpWBzxA
Smart People, Stupid Brands
Patagonian Tooth Fish was considered by-catch trash fish until 1977...
Monday Marketing Minutes – Even the Little Details Matter
https://youtu.be/bOi5RDedslE
What’s the Big Deal About Creativity?
A few years ago, I visited Graceland, Elvis Presley’s home in...
Monday Marketing Minutes – It’s Not What You Think About It, It’s What Your Consumer Thinks About It
https://www.youtube.com/watch?v=2PCTJMA4anE&feature=youtu.be
Do you Want to be Famous or do you Want to be Rich?
A friend and I spent some time talking about her business. The next...
Monday Marketing Minutes – Point 7 of Building Brand Value – Repeat, Repeat, Repeat
https://youtu.be/FdfFGIjj7W0
Make Your Scar Your Star
From an accounting point of view, the distinction between the assets...
Monday Marketing Minutes – What the Customers See Needs to Be Perfect
https://youtu.be/nnHRRAidHPs
Lessons from the Tar Pit
After finally figuring out he was hopelessly mired in the sticky tar...
Monday Marketing Minutes – It’s All About Feelings When You Build Your Brand
https://youtu.be/WBOC-8QDHCE
Your Kids Can’t Tell Time
Your kids can’t tell time. Did you know that? Really, they can’t...
Monday Marketing Minutes – “More Feelings. Less Facts.” Is the Key for Building Your Brand
https://youtu.be/HKv42vJhy04
More Feelings. Less Function.
My wife and I were celebrating our eighth wedding anniversary in...
Monday Marketing Minutes – You Need to Get Your Message out All the Time
https://youtu.be/vaKodp8azxI
I’m Sorry To See You Go
At first, I wanted to cry. Three of my longtime readers unsubscribed...
Monday Marketing Minutes – Caring About Every Detail Is Essential
https://youtu.be/DFthNsmnz2o
When do You Wash Your Hands?
Each time I use a restaurant bathroom I see a different version of...