BRUCE’s BLOG
Being a Fly on the Wall
How often have you left a negotiation or a personal meeting and...
Monday Marketing Minutes – What Do You Want to Be Remembered By?
https://www.youtube.com/watch?v=-TT46lkvV5U&feature=youtu.be
Great Minds Think Alike
My friend David and I were having breakfast at the Madruga Bakery in...
Monday Marketing Minutes – Get out in the World and Get Some Inspiration
https://youtu.be/QbVktc7bY_k
When You’re Explaining, You’re Losing.
Last week I received an email from my friend Randy. Over time I’ve...
Monday Marketing Minutes – Make Your Company Name All About Them
https://www.youtube.com/watch?v=yEBmD4_bivE&feature=youtu.be
SNL, Globalists, and Your Brand.
Do you ever wonder where the writers for Saturday Night Live get...
Monday Marketing Minutes – More feelings, less facts!
https://youtu.be/U4vIQXy8KmI
From Birken Bags to Birkenstocks
Hermés uber status symbol, the Birken Bag, range from $12,000 to...
Monday Marketing Minutes – Make Sure Your Customers Understand What You’re Selling
https://www.youtube.com/watch?v=dB2vRYA3aiw&feature=youtu.be
Putting the Service Worker in Customer Service
Here’s a fascinating dichotomy: The management structure in most...
Monday Marketing Minutes – It’s All About Brand Value
https://www.youtube.com/watch?v=6Nnl2uQiOZc&feature=youtu.be
Brands in the Gilded Age
Lots of brand consultants like to use an exercise where they ask...
Monday Marketing Minutes – You Have to Keep up with Technology
https://youtu.be/TT16LeEOGWs
Interest Follows Investment.
Years ago I was introduced to a brilliant woman who was doing...
Monday Marketing Minutes – Always Look for Opportunity to Show Your Customers It’s All About Them
https://www.youtube.com/watch?v=hJ6LE_hNvUs&feature=youtu.be
Less Facts. More Feelings.
Let’s try an experiment. Let’s dispassionately examine some of the...
No Matter How Good You Are, You Have to Talk to Your Customers Every Day – Monday Marketing Minutes
https://www.youtube.com/watch?v=T1N84-qsYEw&feature=youtu.be