by Bruce Turkel | Jun 6, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
You Can do Anything. For a couple years now I’ve been writing about how the world has changed while you and I were sleeping. I’ve written about how social media put the power of the media in the hands of each one of us. I’ve blogged about how the handheld video...
by Bruce Turkel | May 22, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Key To Building Your Brand. “I blew out my flip flop, Stepped on a pop top; Cut my heel, had to cruise on back home.” Those aren’t just some of the lyrics to Jimmy Buffett’s 1977 song Margaritaville. They contain the secret message to his stellar success in music...
by Bruce Turkel | May 16, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you know where good ideas come from? Don’t feel bad, I don’t either. Surprising, perhaps, considering I’m responsible for coming up with great ideas for our clients every single day. I know how to present ideas; I know how to sell ideas. And like the blind...
by Bruce Turkel | Apr 25, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Self-Referencing Criteria You know the old story: Four blind Indian Fakirs are wandering down a path through the jungle when they bump into something blocking their way. The first Fakir grabs hold of what he thinks is a tree trunk. “We have wandered off the path into...
by Bruce Turkel | Apr 4, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When is Enough Enough? The table Jimmy Buffett was sitting at was off to the side of the dining room but not really private. After all, most of the diners at Joe’s Stone Crab Restaurant are there to see and be seen. Tables are placed to accommodate their wishes....
