by Bruce Turkel | May 9, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
How To Create A Name.When I was a kid I worked in one of my parents' restaurants. We sold pizza and hotdogs and sodas and soft serve ice cream. On the weekends at the busier stores we were go go go from open to close, handing food across the counter and grabbing bills...
by Bruce Turkel | Feb 22, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
How do you build a brand? A few years ago I sat in the audience at a Florida Governor's Conference on Tourism. The keynote speaker was Tim Sanders and I was captivated by his presentation. Tim was the former chief solutions officer at Yahoo! and shared his simple...
by Bruce Turkel | Jan 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
There are people who make a practice of not positioning themselves across from me at board meetings. That's because I spend my time in those meetings drawing caricatures of everyone sitting around the conference table. Actually, I draw pictures of everyone except the...
by Bruce Turkel | Oct 1, 2012 | Branding
Do you hate meetings? I sure do. Surprising because I sit through so many of them, but I find that most meetings are a complete waste of time. And while all meetings are different, what I've found is that they're all populated by the same characters. After hours of...
