by Bruce Turkel | Oct 12, 2014 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
The more I write about how critical it is to discover and express both your authentic self and your customers’ deepest desires in your brand, the more questions I get. Many are about how one can discover the true self they should be promoting, or how to know exactly...
by Bruce Turkel | Jan 29, 2014 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
It wasn’t until I spent three weeks in Southeast Asia with my family that I really learned the true importance of brands. It shouldn’t have been that way because for the last 30 years I’ve been running a brand management firm that helps our clients create and build...