by Bruce Turkel | Apr 6, 2020 | All About Them, Branding
Healing the Coronavirus' Effect on Small Business 25 or so years ago, a prestigious design magazine held a competition; They asked famous graphic designers to create a poster about themselves. Needless to say, most of the winning responses were beautifully designed...
by Bruce Turkel | Feb 10, 2020 | Leadership
Accounting for Accountability Just about a year ago, my daughter Aliana relocated from Washington DC to Los Angeles. I had recently sold my business and had newly minted free time on my hands. Plus, I had a great keynote speaker gig scheduled in Anaheim, California,...
by marketing.bruceturkel | Aug 14, 2019 | Branding, Bruce Turkel
Are you familiar with the psychological phenomenon called the Benjamin Franklin effect? It's where a person who has already performed a favor for another person is more likely to do a second favor for the same person than if they had received a favor from that person....
