BRUCE’s BLOG
All Different Hobbies Are The Same.
Friends invited us to join them for dinner at their sailing club the...
You Are Known By The Company You Keep.
I like it when I see a collection of political candidate signs...
If it’s Not Worth it to Them, it’s Not Worth it to You.
My father was a general contractor on Miami Beach in the 1960s. As...
It’s Not Magic, It’s Music.
Gloria and I were watching some music awards show where Bruno Mars...
I Had No Idea What Was Going To Happen.
Not very long ago – sometime in early to mid-April – it seemed as if...
How Competent Are You Really?
Do you think you’re smarter or more talented than the people around...
Ship Happens.
There are at least 301 words with 11 or fewer letters in the English...
Reality and Madness. Sadness or Euphoria.
I think that Billy Joel is one of the greatest songwriters in modern...
How You Can Write A Book.
You know the old joke: How do you get to Carnegie Hall? Practice,...
What Does a Beautiful Lake Have to do With Your Business?
Is Your Brand Racist or Racial?
Recently all of these storied brands have come under protest and...
The Psychologist’s Fallacy and Your Business.
Back in 1996 I was browsing the shelves of a bookstore (remember...
What Is An Interrobang?!
What is an interrobang? Go ahead, I’ll give you a minute to rummage...
What Does a Grain Silage Have to do With Your Business?
What Really Happens if You Build a Better Mousetrap?
We’ve all heard the old saying, “If you build a better mousetrap the...
Today’s Marketing Minute – What does a starfish have to do with your brand?
Don’t Bore Us. Get to the Chorus.
Berry Gordy Jr., founder of Motown Records, was a notoriously...
Don’t Race What You Can’t Replace.
Don’t Race What You Can’t Replace. When I was in my early 30s, I was...